Archive for the ‘Facebook’ Category

The End of Slideshows: Animoto

UPDATE: Animoto just raised a round of investment from Amazon! Congrats Guys!
Animoto is a great idea. They take your photos and create a production quality video to the music of your choice. Its the end of those boring slide shows, for good.

(From a recent Techcrunch article here)

We had [...]

Agressive Timeouts On External API Calls

One of the challenges with writing a Facebook or Bebo application is staying within a limit it gives you to respond with data before it shows the Application Did Not Respond page to a user. Having a content reach application calling external APIs, like Amazon or YouTube, with response times beyond your control, forces you [...]

The Importance of Eye Candy (and no, not the kind you’re thinking)

We just got back from several conferences around the social media space. CommunityNext was a developer-centric event that allowed for many interactions and trading of best practices with several top Facebook developers. GraphingSocial was a slightly larger gathering that brought together an impressive list of speakers including Reid Hoffman, Michael Arrington, Danny Sullivan and others. [...]

Marketing your Facebook App

In the good ol’ days of, let’s say…. three months ago, life was simple. The birds chirped a bit louder, the grass was a little greener, and, best of all, you could build an app on Facebook, submit it to the directory, tag it with a category or two, and see it nestle in among [...]

Why Facebook apps?

The Wall Street Journal had a nice article yesterday about the rush to build apps in the Facebook space, in which they were kind enough to mention Hungry Machine. One of the points Riva touched on was around the different rationales for building an app. I wanted to elaborate a bit more on a few [...]

Driving installations to Facebook apps with testimonial banners

We’ve been helping partners promote their applications via sponsored cross-linking for a while now. I recently had an idea that has been converting very well. I encourage you to give it a try, whether it’s with us or with somebody else.
It’s simple: combine a positive review from your application’s review wall, your 75×75 directory [...]